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The Glenn and Helen Show: Old Media and New at Popular Mechanics

November 13th, 2006 · No Comments

Are old media doomed to be replaced by new media? Or is there more likely to be some sort of symbiosis?

Lots of people wonder about that, and we took the opportunity to talk with Angela Diegel and David Dunbar from %%AMAZON=B00005N7SA Popular Mechanics%% when they came to town. Diegel is the magazine's online director, while Dunbar is the Executive Editor. They say that print isn't dead, but that magazines that are going to make it will make much smarter use of the web -- and they relay their experience that putting free content on the Web helps to sell magazines, rather than cannibalizing sales.

Tags: Glenn & Helen Show